Tracking Technologies and Cookie Consent
Evaluates knowledge of client and server side tracking mechanisms and consent management approaches. Candidates should understand cookies, web pixels, mobile device identifiers, fingerprinting risks, first party and third party tracking differences, consent requirements under major privacy regimes, legitimate interest analysis where applicable, design of cookie banners and consent management platforms, persistence and revocation of consent, measurement of consent rates, and disclosure obligations to users and regulators. Expect questions about technical and product trade offs when limiting tracking while preserving analytics and advertising capabilities.
