Enterprise Campus Solutions Marketing Manager
Nokia
Job Type
Description
Nokia ECE is seeking a talented and experienced Enterprise Campus Solutions Marketing Manager to join our ECE Sol Marketing & Campaigns team. The successful candidate will be a key member of the ECE solution marketing and campaign team, working closely with various functions to promote and market our innovative solutions to target verticals. With a deep understanding of both technology and industry verticals, this individual will develop compelling solution messaging, create marketing collaterals, act as SME in front of press/analysts/customers and drive the inclusion of these solutions into reputation and lead generation campaigns.
- Develop and deliver sales enablement collaterals to support the Enterprise Sales team.
- Create and adapt solution messaging for specific industry verticals, ensuring a strong understanding of customer needs and market trends.
- Maintain and update web presence for associated solutions, ensuring an engaging and informative online experience.
- Imagine and develop experiential demos to showcase the capabilities of our solutions to potential customers and partners.
- Act as a subject matter expert for events, press, and analyst interactions, representing ECE's solutions and expertise.
- Collaborate with ECE PLM and Industry practice leads to gather insights and feedback for continuous improvement.
- Work closely with the campaign team to develop and execute launch plans for new solutions and features.
- Drive the inclusion of ECE's solutions in reputation and vertical lead generation campaigns, ensuring a strong market presence.
- Stay updated with the latest industry trends, technologies, and competitor activities to inform marketing strategies.
- Master's degree in a relevant field, such as Marketing, Business, or Technology.
- 5+ years of experience in product/solution marketing, with a proven track record in the technology or industrial sector.
- Strong technical knowledge of wireless connectivity (4G/5G), edge computing, IP, and AI technologies.
- High level understanding of industry vertical segments, including energy, manufacturing, logistics, transportation, and utilities.
Able to create crisp and compelling messaging around complex technology that picks out the essence of our value propositions for compelling stories.
Experience in working with campaign team to co-develop marketing campaigns
- Creative and innovative – can see the story in the information.
Fast learner, able to understand new technologies and process changes
Comfortable public speaker and working at exhibition and events as SME
Media trained as plus to act as company spokesperson when required
Drives process rigor, scales and expands processes to address strategic complexities.
Empathetic to buyers, customers, influencers, users and sales resources.
Flexible and able to shift strategies and tactics when required
Able to keep abreast of relevant market trends and competitive marketing strategy and tactics.
Detail oriented, well organized, efficient with time management
Excellent level of English (including in writing) is required
Willingness to travel
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Skills
About Nokia
Nokia is a global leader in networking, driving the digital future with AI-powered network solutions for telecommunication providers, AI and cloud providers, and mission-critical enterprises.