Job Type

full time

Description

Job brief

The Analytics Manager will be responsible for analyzing data from digital marketing channels and tools, providing insights and recommendations to optimize marketing strategies. He/she will track performance, measure ROI, and identify areas for improvement.

Requirements

-Bachelor's degree in Marketing, Data Science, Economics, Statistics, or a related field

-3-5 years of experience in data analysis

-Expertise in Excel, SQL, Tableau, R or Python

-Strong analytical and problem-solving skills

-Excellent communication and presentation skills

Responsibilities

-Understand business needs and objectives

-Develop strategies for effective data analysis and reporting

-Define company-wide metrics and relevant data sources

Select, configure and implement analytics solutions

-Lead and develop a team of data analysts

-Oversee all analytics operations to correct discrepancies and ensure quality

-Extract reports from multiple sources (e.g. operations, IT, customer feedback)

-Build systems to transform raw data into actionable business insights

-Apply industry knowledge to interpret data and improve performance

Keep abreast of industry news and trends

This job is found at InterviewStack.io

Skills

analyticsstatisticsdata analysisexcelsqltableaupythondigital marketingdata science

Analytics Manager