You will be responsible for identifying, developing, and securing new business opportunities by leveraging technical expertise and the Linde technologies portfolio Acquire and grow customers in the assigned territory through prospecting, lead generation, qualification, market strategy, business case development, proposal creation, and technology‑based pricing recommendations Drive profitable sales growth aligned with regional and national business objectives through value‑based, technical, and consultative selling Further, you will provide technical sales support and oversee project implementation and start‑up to ensure successful onboarding and customer satisfaction Analyze markets and niches including regional economic activity, industry trends, competitive dynamics, and product application opportunities Initiate and execute growth campaigns, market initiatives, and customer communication strategies to expand penetration in target industries You will monitor competitive activity and develop appropriate response strategies based on market intelligence Understand customer financial drivers, operational needs, competitive advantages, and the Linde technology portfolio to articulate value and differentiation Build and strengthen relationships with prospective customers, industry consultants, and key vendors Collaborate with internal partners including Sales, Linde Technology (LT), National Business Development, Applications Equipment, and Customer Service teams You will leverage internal resources to support sales strategies, technical solutions, and customer growth initiatives Participate in sales strategy development with business development, key account teams, and regional sales leadership Operate with minimal supervision while receiving strategic guidance from the Regional Sales Director and National Business Development Grow industrial gases and equipment sales across the West Region through technical and consultative selling Travel extensively with requirements exceeding 50% of work time