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Email Marketing Specialist

Open Look Business Solutions Inc

Cebu, PhilippinesUp to ₱40,000/mo1 month ago
17 views7 saves1 applies

Job Type

full time

Description

Responsibilities:

  • Create campaign emails. This involves designing and developing compelling email content that effectively communicates the intended message to the target audience.
  • Proofreading emails is another crucial aspect of the job. You will need to carefully review each email before sending it out to ensure clarity, grammar accuracy, and proper spelling.
  • Attribution tracking is an important task that involves monitoring and analyzing the performance of email campaigns. By using specialized tracking tools, you will be responsible for tracking metrics such as open rates, click-through rates, conversions, and other relevant engagement indicators.
  • Monitoring the checklist and audience is also a significant responsibility. This includes managing the subscriber list, segmenting the audience based on various criteria (demographics, behavior, preferences), and ensuring that the email content is tailored to each segment. Regularly updating and maintaining the email database is crucial to ensure accurate targeting and deliverability.

Qualifications:

  • Good written and verbal English communication skills are essential for an email marketer.
  • Proficiency in any marketing automation technology such as

    Marketo, Pardot, Eloqua and/or Hubspot experience.

  • Having familiarity with various tools used in email marketing is advantageous. This includes knowledge of HTML and CSS.
  • Strong project management skills.
  • Minimum 2 years experience as an Email Marketer
  • Attention to details

This job is found at InterviewStack.io

Skills

monitoringautomationmarketohubspothtmlemail marketingmarketing automationproject management

About Open Look Business Solutions Inc

Headquartered in Dallas, Texas, with operations based in Cebu City, Philippines, Open Look has a passion for creating opportunities for its customers, employees, and communities. In 2012, after identifying a need for reliable, scalable outsourced solutions, targeted towards the Publishing and Media space, Open Look was formed. After a long career working in traditional publishing settings, dating back to the early 1990s, the Open Look ownership team developed versatile, cost-effective solutions designed to help publishers achieve their long and short-term goals. Open Look services span the complete publishing spectrum including Audience Development and Controlled Circulation Telemarketing Efforts, Lead Generation, Customer Service, Pre-Production including Complete Page Makeup, Photo Enhancing, Data Research, and List Building. Having worked in Offshore and Outsourced settings since 2009, Open Look has been able to leverage its experience, developing solutions for industries beyond simply the publishing and media industry. Additional services include Technical Support, Copy Editing, Virtual Assistants within industries such as automotive, insurance, healthcare, and more.

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