Key Responsibilities:

• Identify and develop new business opportunities within Singapores industrial automation market.

• Manage the full sales cycle from prospecting and proposal preparation to negotiation and order closing.

• Conduct technical presentations, feasibility studies, and product demonstrations.

• Collaborate with engineering and supplier teams to design and recommend suitable control system solutions (e.g. PLC, HMI, SCADA, VFD systems).

• Maintain strong relationships with clients, ensuring high satisfaction and effective after-sales support.

• Provide market insights, customer feedback, and competitor updates to management.

Requirements:

• Diploma or Degree in Electrical, Electronics, Mechatronics, or related engineering field.

• 2-3 years of experience in technical sales, sales engineering, or application engineering within automation or control systems.

• Strong understanding of PLCs, HMIs, SCADA, and motion control systems.

• Excellent communication and problem-solving skills.

• Proven sales performance with the ability to work independently and collaboratively.

• Proficient in Microsoft Office; CRM experience is an advantage.