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Head of Offline Marketing

SuperStuff

Mumbai, Maharashtra, India1 month ago
86 views18 saves0 applies

Description

What Youll Do:

  • Strategize and Execute Campaigns: Develop and implement offline marketing strategies, including hoardings, print, mall activations, and society stalls, to drive app downloads and customer engagement.
  • Team Leadership: Lead and mentor a high-performing team, setting clear goals and optimizing on-ground efforts to achieve acquisition and retention targets.
  • Vendor and Agency Coordination: Collaborate with creative agencies and vendors to design and deliver high-quality promotional materials within budget and timelines.
  • Customer Engagement: Oversee on-ground activations, ensuring impactful brand representation and designing customer retention campaigns to boost loyalty.
  • Performance Optimization: Track campaign metrics, analyze results, and implement improvements for enhanced ROI and customer acquisition.
  • Innovation and Trends: Stay ahead of offline marketing trends, adopting creative strategies to increase visibility and engagement.
  • Cross-Functional Collaboration: Align offline campaigns with overall business objectives, ensuring seamless integration with digital and brand initiatives.

What Were Looking For

  • A hustler with 5+ years experience in offline marketing.
  • Someone who owns the numbers and thrives in a target-driven environment.
  • A natural people-person who can inspire a team and connect with potential customers.
  • Excellent communication and persuasion skillsyou know how to sell ice to Eskimos!
  • A go-getter whos ready to roll up their sleeves and get the job done.

This job is found at InterviewStack.io

Skills

customer acquisitioncustomer retentionperformance optimizationteam leadership

About SuperStuff

Find the best pre-vetted teams & marketing professionals, on demand

marketing, recruitmentWebsite