Company

The company is a Web3.0 Venture Studio in Asia

Responsibilities

• Develop marketing and Go-to-market strategies and content plans tailored to the projects and target crypto user segments
• Track and report on key metrics like daily active users, transaction volumes, retention rates
• Lead the engagement plan with users to help the projects maintain an active presence online.
• Leverage influencer marketing via Discord, Telegram, Twitter etc. to build awareness in Web3 communities
• Devise community programs (eg. quests) to help grow social media profile + maintain an engaged community
• Work closely with product managers, senior management and developers to integrate marketing hooks into dApps.
• Support layer 1 ecosystem partners on their marketing

Requirements

• Prior experience with growth hacking to grow social media for crypto projects or technology projects
• Good understanding of the crypto markets & its financial instruments
• Able to pivot approach accordingly based on market trends and or needs
• Able to understand what the protocol does & subsequently share that information with community members who ask
• An understanding in SocialGi, GameFi and Defi be a nice to have
• Fluent in English and working level proficiency in mandarin
• This is a remote role and the candidate can be based in Taiwan, Malaysia, Indonesia, Vietnam

Application options
- If you're interested in this role, click 'Apply' now. For further information and a confidential discussion, you can email Winston Tse at winston@tokalent.com