Assistant Marketing Manager
RMA Group
Phnom Penh, Cambodia1 month ago
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Job Type
full time
Description
- Develop and execute comprehensive marketing plans aligned with the company's annual marketing communication plan and budget.
- Craft and manage multi-channel marketing campaigns, including traditional tactics (in-store promotions, leaflets, signage) and digital strategies (website, social media, email marketing and KOLs).
- Oversee the successful implementation of in-store promotions, ensuring clear communication with store staff, distribution of promotional materials, and proper execution of activities.
- To effectively participate in and implement yearly Marketing Communication Plan and within budget of the company food chain brands.
- To make sure that promotional campaigns being correctly implemented at the store level such as briefing staff, leaflet distribution, banner hanging, poster placement, etc.
- To follow up and conduct surveys on competitors advertising and promotional activities; do consumer research; and analyze the companies promotional campaign results
- To effectively coordinate with franchisors Marketing department for various marketing programs and adapt for Cambodian markets.
- To work closely with graphic designer and production house to deliver high quality work at low cost
- To manage overall media relations for the company achieving of frequent, timely and positive media coverage; and to closely monitor the companies media placement.
- To manage overall media relations for the company achieving of frequent, timely and positive media coverage; and to closely monitor the company's media placement.
- To update daily sale report and take action to drive sale within budget of the company.
- To keep records of competitors and company's marketing communications, and up-date companies marketing expenses
- To organize and participating in Sponsoring activities, and attend at opening nights, press launches, trade shows, public meetings and similar events; and organize leaflet distribution,
- To work closely with Store Managers to come up with Local Store Marketing (LSM) programs for stores in need.
=>Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- Minimum 3-5 years of experience in a marketing role, preferably within the food and beverage industry.
- Proven track record of developing and executing successful marketing campaigns across traditional and digital channels.
- Excellent understanding of consumer behavior and marketing best practices.
- Strong analytical and problem-solving skills.
- Excellent communication, presentation, and interpersonal skills.
- Ability to manage multiple projects simultaneously and prioritize tasks effectively.
- Proficient in Microsoft Office Suite and marketing software (e.g., CRM, analytics platforms).
- Fluency in Khmer and English, both written and spoken.Benefits:
- Competitive salary and benefits package
- Opportunity to work in a dynamic and growing industry
- Be part of a passionate and collaborative team
- Make a real impact on the success of a leading food chain brand
This job is found at InterviewStack.io
Skills
crmanalyticsemail marketing
About RMA Group
RMA Group stands as the premier partner for leading automotive, equipment, engineering solutions, financial leasing services, and food brands across Southeast Asia and beyond.
automotive, equipmentWebsite