Article Student Living is looking for a Digital Marketing Specialist to support our portfolio of student living communities. You will build and optimize digital marketing campaigns, audit and update websites, oversee social media performance, and analyze campaign data to drive results. You will collaborate with both the corporate Marketing & Communications team and property teams to ensure consistent, high-quality marketing across all channels. As a brand ambassador for Article, the Digital Marketing Specialist will also research and implement innovative tools, including AI solutions, to keep our marketing efforts competitive.

Article Student Living provides the best experience for student residents living in our communities. We do this by putting people first—both our residents and our employees. We believe in investing in our people through superb training and support, generous employee benefits and perks, and opportunities for career advancement by growing throughout our portfolio.

This role is located in Chicago, IL and you will work out of our corporate office, with occasional travel (up to 10%) to support our on-site teams.

Article Student Living fosters an inclusive company culture that values collaboration and community.

The salary range for this position is $60K - $65K plus an annual bonus.

You will report to the Director of Digital Marketing.

Your Mission:

• Build, manage, and optimize PPC campaigns across Google, Meta, TikTok, and Snapchat
• Audit and update websites to ensure accurate content, branding, and functionality
• Oversee execution of organic social media strategy by auditing content, analyzing performance, and identifying areas of improvement
• Collaborate with property teams to create a consistent, effective marketing presence both online and in-person
• Analyze organic and paid marketing performance, identify opportunities to improve KPIs, and present actionable insights
• Conduct competitor analysis to ensure digital marketing efforts meet or exceed market standards
• Research and implement emerging digital marketing tactics and AI-driven solutions to increase efficiency

Your Track Record:

• Bachelor’s degree in Marketing, Communications, Business, or related field
• Hands-on experience with PPC advertising campaigns (Google Ads & Meta required; TikTok/Snapchat preferred)
• Experience with SEO (on-site, technical, and off-site)
• Experience creating or overseeing organic social media content
• Proficiency in Google Analytics, Google Ads, Meta Business Suite, and Microsoft Office
• Ability to manage multiple brands/clients at once with strong attention to detail and adherence to deadlines
• Strong analytical skills with the ability to turn data into actionable strategies

Your Style:

• Highly organized with excellent time management skills
• Demonstrated ownership of projects from start to finish
• Detail-oriented, results-focused, and deadline-driven
• Collaborative, adaptable, and aligned with Article’s values of authenticity, agility, accountability, and being all-in
• Actively engaged in company culture, events, and team initiatives

Full-Time Associate Benefits:

• Health (PPO or HSA), dental, and vision coverage
• Flexible PTO
• 13 paid holidays
• 401(k) with 100% match up to 5%
• Annual review and bonus program
• Paid parental leave
• Pay on demand