Asklepieia is a large scale cooperative network formed by experts in the Health, Hospitality and Tech Industries, with a mission to make Greece the #1 destination of choice for Health &Wellness Tourism.

We are looking for a qualified Digital Marketing Specialist to take the lead in developing successful, long-term digital marketing strategies for our company. As a Digital marketing director, you should have in-depth marketing experience and a passion for digital technologies. You will work closely with different teams to ensure consistency through all digital marketing channels. You should also provide forward-thinking ideas to build and maintain a strong company web presence. Ultimately, you should be able to drive all digital marketing efforts to achieve our business objectives.

Responsibilities

• Build our digital marketing roadmap
• Manage all digital marketing channels (e.g. website, blogs, emails and social media) to ensure brand consistency
• Measure ROI and KPIs and prepare budget
• Develop specific campaigns to create and maintain high levels of customer interaction
• Oversee our social media accounts
• Manage and improve online content, considering SEO and Google Analytics
• Forecast sales performance trends and act proactively to increase our market segment
• Monitor competition and provide ideas to stand out
• Stay up-to-date with digital technology developments
• Development of the Marketing Plan, including market analysis, product positioning, campaign strategies, and market strategy insights.
• Discovery of strategic portfolio opportunities through collaboration with sales, HR, etc. and translation of those into informed competitive advantage, promotional action and commercial material
• Provide product/service support in order to establish proper channels of information and communication.
• Responsible for branding, advertising, trade shows/congresses, company events and promotional collateral
• Work with management on projects dealing with media relations, business communications, success stories

The ideal candidate should have

• Proven work experience as a Digital marketing director
• Demonstrable experience in designing and implementing successful digital marketing campaigns
• Solid knowledge of online marketing tools and best practices
• Hands on experience with SEO/SEM, Google Analytics and CRM software
• Knowledge of Health or Hospitality market trends.
• Fluently in English.
• Bachelor degree required.

Benefits

• A competitive compensation package depends on your skills and experience
• Opportunity to develop within a growing company
• Excellent working environment!
• Hardware equipment